Madeline leads the strategy, UX/UI, and development of marketing technology products, partnering with cross-functional teams to deliver scalable solutions. She oversees product design from concept through launch, translating complex business requirements into intuitive user experiences while collaborating closely with engineering teams using Agile methodologies.

She directs creative strategy across digital products, brand initiatives, and marketing experiences while mentoring designers and emerging leaders. Most recently, she led the development of a high-volume email infrastructure platform projected to deliver more than 12M annual emails, balancing technical constraints, business objectives, and user needs.

While her primary focus is UX/UI and product design, Madeline also partners with businesses on branding, visual identity, marketing websites, presentations, and other visual design initiatives. Her combination of product thinking, user-centered design, and strong visual execution enables her to create digital experiences that are visually compelling.